Indonesia Spice Up The World (ISUTW)
Offers Gastrodiplomacy initiative supporting Indonesian culinary businesses abroad financing training and market development.
Indonesia Spice Up The World (ISUTW) is Kemenparekraf's gastrodiplomacy initiative for Indonesian cuisine and spices abroad. Launched in 2021, it targets $2 billion in spice exports and 4,000 Indonesian restaurants overseas, with activity cited in the US, the Netherlands, Japan, and other diaspora hubs. The record treats it as a ministry-led international market-building effort rather than a conventional grant competition. Support flows through partner channels, including IndoStar, OJK-licensed securities crowdfunding platforms, and LPEI's PKE facility for restaurant financing abroad. Those instruments are paired with marketing assistance, training, and development support for Indonesian culinary businesses outside the country. The structure is rolling and partner-delivered, not a central cash award. The best fit is a culinary business with cross-border expansion plans and enough operational clarity to use external finance, embassy support, or diaspora channels well. ISUTW rewards restaurant concepts that can travel, export-linked supply chains, and market development work that turns cuisine into an overseas footprint. After the 2024 ministry reorganisation, public ownership is less cleanly stated, so the public-facing path is still best read through the program's partner network.
No upcoming rounds verified. Cadence: Rolling.